Analytics suggests that users spend significantly more time interacting with matterport than they do with other resources such as images and video. That’s not to suggest other resources aren’t important; on websites like Rightmove, users are most often drawn into listings by photographs after filtering for location, types of property, number of bedrooms, etc.
“95% of buyers are more likely to call about homes with 3D virtual tours” (Industry Stats, Matterport)
We should never forget that buying or renting a house is a huge and exciting experience for most people. Once attention and interest has been established, the desire for additional information and resources naturally increases dramatically. It’s at this key stage in the buying process that Matterport shines.
“74% of agents using Matterport win more listings because of Matterport” (Industry Stats, Matterport)